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August 16, 2009

The Power of a Twitter Suggestion, Product Reviews & Video Sharing

By Li Evans

Earlier this afternoon I was getting a little disheartened by some .... pardon the expression,.... lame ass marketers touting that everyone needs a Blog .. type promoting social media marketing.  You know the type, they think they know social media because they have a blog and a twitter account.  A friend of mine asked me to check out some links from some webinars that .. well frankly, some schmuck put together who thinks social media is about links from a blog directory.  Pardon my candidness - but schmuck is about the best way to describe who presented the information.

For the record, like my respected pal Mike Grehan, I hate the term Social Media ... there's got to be a better term to explain this form of conversation/promotion/marketing.

With that all said, I set off then this evening to find a shredder.  Yes, something as plain Jane and utilitarian as a shredder.  See I got new checks, but the bank made an error and put the wrong number in the account area - so they sent me the correct ones.  I also have a bunch of CDs I need to shred.  Thus started my quest.

I went to Twitter and asked:
Li-asks-for-shredder-recommendations

Low and behold a local pal Shawn Collins of Afflilate Summit tweeted me back:
Shawn-responds

Of course I thanked him!
Li-thanks

But .... me being me not only did I watch his review:
We-views-review  

I did a search.Google-Ativa-DQ120-Diamond-Cut-Shredder  

Look closely at what I have highlighted in red boxes (click image for larger view), it's all Shawn.  Shawn's review ranks highly from the website I visited, not only that his YouTube VIDEO ranks highly.  Followed by the OfficeDepot.com listing (highlighted by blue box).  Funny thing - Shawn's link links right to the Office Depot product.

Now, If I wasn't such an in-depth internet user that I am, and as loyal to Staple as I am, I wouldn't have done a search on the Ativa™ DQ120D Diamond-Cut Shredder in Google to find alternate sources for this product.  However neither Staples nor Amazon carry this product.

Point is, I trust Shawn - he's one of my followers on Twitter who actually holds conversations, I've met him in person, and he even runs a respected conference called Affiliate Summit.  He's got authority in my book, a trusted authority.  Add to the fact that he's ranking in Google for all this, I'm buying the Ativa™ DQ120D Diamond-Cut Shredder from Office Depot.

That's not just the power of Twitter, it's the power of a blog post review and video sharing - Social Media Marketing (by an Affiliate Marketer) in action.

Comments

I really think you'll enjoy it... as much as you can enjoy a shredder. :)

I love the added security of the diamond cut and it's been really durable - about 2 years of heavy usage without a problem.

The comments to this entry are closed.

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