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November 20, 2006

ComScore Announces October Market Share Numbers for Search

By Li Evans

Comscorelogo ComScore released the market share numbers for the Search Industry today.  Google nudged upwards by .4% and Yahoo by .1%.  Bad news for Microsoft and AOL - both lost market share in October.  Neilsen reported a few weeks ago that for September YTY, both Microsoft and AOL lost market share. 

The ComScore numbers actually are comparing month to month from August to October, and from the looks of the numbers, Microsoft has got a problem, it's consistently loosing market share.


The number of searches done since September is up again, too, with over 6.8 billion searches conducted in October, which is actually a 33% increase over October 2005.  According to ComScore, "Google Sites led the pack with 3.1 billion search queries performed in October, followed by Yahoo Sites (1.9 billion), MSN-Microsoft (796 million), Ask Network (392 million), and Time Warner Network (366 million)."


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