Interesting debate on just what is link bait. Is it manipulation like Eric Ward seems to state or is it just appealing content like Rand is presenting?
Each presents an interesting argument, but I tend to side with Rand on this one. No one is manipulating anyone with linkbait. Rand presents some pretty persuasive arguments to "Link Moses", so this is a great read.
edit: added link to Rand's blog post since I mistakenly thought it happened already - apologies! Great catch Chris!