Just What is Linkbait? Rand Fishkin debates Eric Ward on the Definition
By Li Evans
Interesting debate on just what is link bait. Is it manipulation like Eric Ward seems to state or is it just appealing content like Rand is presenting?
Each presents an interesting argument, but I tend to side with Rand on this one. No one is manipulating anyone with linkbait. Rand presents some pretty persuasive arguments to "Link Moses", so this is a great read.
It's also great controversy... so it's great as link bait, isn't it? :)
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edit: added link to Rand's blog post since I mistakenly thought it happened already - apologies! Great catch Chris!
It might help our readers if we provide a lil link to the article :-)
Posted by: SearchStudent | September 02, 2006 at 12:26 PM
Doh! Thought Digg automatically provided it. That's what I get for posting so late at night! Updating it shortly - great catch Chris!
Posted by: Li Evans | September 02, 2006 at 12:37 PM