Search Marketing for B2B

By Li Evans

I came across a great article this evening on Search Engine Watch by Greg Jarboe, who is president of SEO-PR.  Greg's probably one of my most favorite speakers at SES, he's always got very relevant information to relate to his audience, and he actually makes it fun and intersting to listen to.

Greg's got a really nice recap of the B2B case studies session that happened on the last day of the conference - unfortunately I had to miss it - the whole "new restrictions" on the airlines made me head to the airport a lot earlier than I wanted too, so I was thankful to see Greg's take on the session.